We are a boutique consulting firm helping nonprofits and socially responsible companies to navigate Washington policy processes to achieve measurable goals. From drafting legislation to pitching Congress to planning Congressional events and fundraisers, GCS offers a full range of government relations and public affairs services, making us a one-stop-shop for all strategic needs, expediting and achieving clients’ legislative and regulatory objectives.
Guide Consulting Team
PRESIDENT & CEO
Alfonso Guida Jr., J.D.
With more than three decades of experience in health public policy and government relations, Al is a top strategic thinker in the field. He is adept at advancing legislation and public policy, and impacting government and regulatory issues. Most notably, Al secured $15 million funding for Mental Health First Aid and the 2014 inclusion of the Excellence in Mental Health Act during a period when few mental health legislations were passed. Additionally, he has secured four amendments in both the Senate Finance Committee and House Energy & Commerce Committee including amendments for medical homes and structure of insurance exchange benefits. Al also led Medicaid Reform by initiating a mental health, disability and child welfare coalition in 2007 to stop $6 billion in Medicaid funding cuts as well as worked with Eli Lilly Co. to insert strong language into a veterans spending bill, prohibiting the Department of Veterans Affairs from instituting policies and procedures that restricted access to vital medicines for veterans with severe mental illness.
Before starting Guide Consulting Services, Al served as the Executive Director of the National Mental Health Awareness Campaign, (NMHAC), which addressed the stigma associated with mental illness. Prior to the Campaign, Al served as Senior Vice President for Government Relations and Public Policy at the National Mental Health Association – now called Mental Health America – where he coordinated state and federal government affairs and helped to start NMHA’s State Health Care Reform Department. In his seven-year tenure, he fought for mental health parity legislation, Medicaid expansions, the inclusion of mental health care in the State Children’s Health Insurance Program (SCHIP), and additional federal funding for the Children’s Mental Health Services Program.
SOUTHWESTERN UNIVERSITY SCHOOL OF LAW Juris Doctorate
AMERICAN UNIVERSITY B.A., Political Science
Senior Director of GOVERNMENT RELATIONS
Sarah Corcoran serves as Guide Consulting Service’s Senior Director of Government Relations, bringing over five years of experience working with federal agencies such as DHS, HHS, and DOJ. Sarah leads all public affairs operations, Congressional Briefings, Capitol Hill Fly-in Day logistics, grassroots outreach and social media strategy for clients. Sarah manages GCS operations and staff, and provides legislative research and analysis, strategic planning, and regulatory drafting for her clients.
She co-authored and successfully managed several multimillion dollar DOJ and HHS federal grants. Sarah has also worked at the Baltimore City Circuit Court, and as an independent political columnist and book editor.
Sarah received her Bachelors of Arts in Political Science, United States History and Sociology from Arizona State University magna cum laude, and attended law school at the University of Maryland Francis King Carey School of Law.
ARIZONA STATE UNIVERSITY B.A., Political Science, United States History, Sociology
Activities & Affiliations
Women in Government Relations
The National Institute for Lobbying & Ethics
Emma Trittin works as a Policy Assistant at Guide Consulting Services. She has previously worked with the Democratic Congressional Campaign Committee, a Florida Congressional Campaign and the University of Central Florida Student Government Association. Emma has lobbied at her state capitol, Tallahassee, where she has met with Representatives to discuss the support of SGA’s student resolutions that mirrored Florida legislature bills.
Emma is a Junior at the University of Central Florida in Orlando, Florida, pursuing a Bachelor’s of Art in Political Science with an American Politics focus, a minor in Statistics, and a certificate in the Anthropology of Global Health.
University of Central Florida B.A., Candidate for Bachelor of Art in Political Science (American Politics Track).
Jayna Ortiz works as a Policy Assistant at Guide Consulting Services. Previously, she has worked for Gray Law Corporation, the City of San Mateo, California, and the Thomas and Dorothy Leavey Center for the Study of Los Angeles. Jayna was a student research assistant for 3 years at the Center for the Study of Los Angeles, a non-partisan undergraduate research center that specializes in public opinion surveys, exit polls, and leadership and community studies. During her time as a student research assistant, she served as a field research supervisor and presented original research at Loyola Marymount University’s Undergraduate Research Symposium and the National Conference of Undergraduate Research.
Jayna is a Senior at Loyola Marymount University in Los Angeles, California pursuing a Bachelor of Arts in Political Science with a minor in Psychology.
Loyola Marymount University B.A., Candidate for Bachelor of Art in Political Science.